The Merchant Fox Ecru Tote Shopper Bag
A practical canvas tote bag, which can be used for carrying your everyday essentials, or to safely stowaway some of your most treasured garments.
The versatile nature of the cotton, creates a hard-wearing design for everyday use. An all-purpose tote, which can be gently washed when required, to see you through many adventures.
Featuring a spacious main compartment, as well as long carry handles to sit comfortably on the shoulder.
Printed with The Merchant Fox logo to one side, as well as the "Since 1772" tagline, to commemorate 250 years of Fox Brothers.
Measurements
Main compartment: H: 42cm, W: 38cm, D: 12cm
Handles: 31cm long
Weight: Approx. 0.2kg
Features
- All-purpose design
- Spacious main compartment
- Versatile canvas fabric
- Printed with Fox logo
- Long carry handles
- Hand wash only
- 100% cotton
- Craft printed in the UK
PROVENANCE [ CANVAS TOTE BAG ]
The canvas tote bag was first invented during the mid 1940's, when an American company called 'Maine's L.L. Bean', wanted to launch a product that offered their clientele with a practical bag for lunchtime. Ultimately, naming and marketing their initial design as an "Ice Bag".
During the 1950's, the design began to attract a wider audience, due to its practicalities and functional use. A simple, yet useful object, which appealed to both men and women, due to its multiuse functionality.
As the canvas tote continued to rise in popularity through the 1960's, fashion designers then began to create their own versions, offering various different takes on the bag, with different styles and additional accessories.
To this very day, tote bags' continue to remain a popular choice, due to their simplicity, elegance, economical aspects, and stylish appearances.
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